Mzansi Behind The Brand Series EP 1 @BoastonSociety

Introducing Mzansi Behind The Brand Series which will cover brands x stores in South Africa which are playing their part in showcasing urban lifestyles x urban culture. I captured this video in 2013 when I first got introduced to @BoastonSociety and the stuff they do in showcasing local brands. In the video I chop it up with founder and Creative Director Elisha who takes us on an instore shoot of @boastonSociety first store. Welcome to Mzansi Behind The Brand Series #SkinnyxDigital #TheUnconventional

 

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