When it all changed !.. Sitting back now in 2014 x  remember this day as i was in jozi visiting my sister and decided to pay a visit to Jozi flagship store in Johannesburgh South Africa.

Decided to grab my camera x go shoot  product shots for Puma 2013 global campaign titled Next Starts Now Campaign. No one asked me to do this , i did it cause of the love i have for content x the love i have for urban culture brands in South Africa.

Call me over eager but this is what #THEUNCONVENTIONAL is all about. Its when you do something which does not make sense now but only makes sense years later, its the feeling you get when you try and fail, the feeling of creating something, its not worrying about what the next guy is doing, its not worrying what people will think, its about showcasing you the best way you know how to

I will look back at this blog when im 40 and i will know that i tried and gave everything i had

Call me overeager but im creating this for future generations 🙂



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